We're all for a healthy bit of male armpit fetishism, but the new ad campaign for Axe Body Spray takes it to a surreal extreme with its spooky axillary monoped creatures. We couldn't come up with a better description than Mark Morford does in today's SF Gate: "Giant, wooly armpits the size of miniature ponies that have weird stubby legs with three (?) bubbly round Play-Doh toes apiece, huge walking armpits with no head and no arms and no genitalia and no discernable reason for existing other than to spread their creepy and disturbing image far and wide in the weirdest and least appealing ad campaign since those cute constipated animated bears hawked Cottonelle toilet paper on TV." (And is it just us, or do these ... things bear a curious resemblance to these?)

"Stroke My Giant Hairy Armpit" (SF Gate)